We shoot through the streets of Tarragona

Ayhe x La Via T 📍

Friday we lived one of those days that remind us why we love so much what we do. The Ayhe team took to the streets to shoot a spot for La Via T. And we did it in the streets of our city and with our people.

The essence ✨

The streets of Tarragona became the perfect setting to bring this project to life and capture the essence we were looking for: to connect with emotions.

We are preparing little things 🤪

The spot is part of a new campaign that you will see very soon, and with which we want to value local commerce, people and a way of doing things. During the shooting we had a dedicated technical and artistic team, and the complicity of several local spaces and collaborators that made everything flow naturally.

Soon you will see the result, but in the meantime we leave you with some images of the making-of. Oh, and if someone sent you a picture of a group of vandals littering the streets of Tarragona, don’t suffer! It was us, but we left everything cleaner than it was 🙂

Thank you Viat for trusting us to tell your story <3